A Review and Analysis of the Literature on Public Health Emergency Communication Practices
MacKay, M., Colangeli, T., Thaivalappil, A., et al. (2022). A Review and Analysis of the Literature on Public Health Emergency Communication Practices. Journal of Community Health, 47:150-162.
The authors reviewed 13 articles to identify 10 themes associated with public trust in crisis communications. They found that public trust depends on consistency, repetition, timeliness, transparency, and uncertainty. Other factors included using a health official as spokesperson and ensuring the presentation is not politicized. The authors found community leaders and family doctors were also trusted messengers.