Exploring Celebrity Influence on Public Attitude Towards the COVID-19 Pandemic Social Media Shared Sentiment Analysis
White, B., Melton, C., Zareie, P., et al. (2023). Exploring Celebrity Influence on Public Attitude Towards the COVID-19 Pandemic: Social Media Shared Sentiment Analysis. BMJ Health & Care Informatics. 30(1):e100665.
The authors examined the sentiment of 13 million tweets to understand how the public and people in the public eye reacted to the COVID-19 pandemic on social media. They found that tweet sentiments were shaped by risk perceptions, political ideology, and protective health behaviors.
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