The Initial Relationship Between the United States Department of Health and Human Services’ Digital COVID-19 Public Education Campaign and Vaccine Upt

Williams, C., Kranzler, E., Luchman, J., et al. (2023). The Initial Relationship Between the United States Department of Health and Human Services’ Digital COVID-19 Public Education Campaign and Vaccine Uptake: Campaign Effectiveness Evaluation. Journal of Medical Internet Research. 25:e43873.
To date, there have been no published evaluations of the impact of this campaign on COVID-19 vaccine uptake. This study is the first to assess the association between digital campaign media dose—an under-studied avenue for public education campaign dissemination—and an individual’s likelihood of receiving their first COVID-19 vaccination dose.
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