Lakey, V. (n.d.). Breaking News: PIO and Social Media Roles in Emergency Management and Response. (Accessed 8/14/2019.)
This presentation can help public information officers (PIO) understand and prepare to use social media in an emergency situation. The speaker provides an overview of crisis communication and the role of a PIO, explains to role of social media and associated challenges, and shares actual examples of PIOs using social media to inform the communities they serve.