Unveiling Cultures in Emergency Response Communication Networks on Social Media Following the 2016 Louisiana Floods
Yeo, J., Connolly Knox, C., and Jung, K. (2018). Unveiling Cultures in Emergency Response Communication Networks on Social Media: Following the 2016 Louisiana Floods. Quality and Quantity. 52(2):519-535.
The authors conducted a social network and content analysis of social media posts to better understand the role of culture in use and language in Louisiana after floods in 2016. They found that faith-based institutions, local authorities, and nonprofits were the main responders on social media. Within each of these groups, the cultural background of the institutions and the keywords used were similar. The authors conclude cultural groups using similar keywords communicate more frequently than those which do not, offering the opportunity for groups with multiple cultural characteristics to bridge information gaps between groups.